A flexible brand for the audiovisual world.
Back to portfolioBrand Identity · Mallorca Visual Group

A flexible brand for the audiovisual world.

MVG · Mallorca Visual Group

I designed the corporate identity of MVG · Mallorca Visual Group, a brand that had to convey professionalism and technology with a clear audiovisual orientation, while being flexible enough to work across its different areas: Corporate, Weddings, Sports, Events and Nautics.

A single brand for five distinct worlds: Corporate, Weddings, Sports, Events and Nautics.

Color e identidad.

Colour palette

Technological, neutral greys, with a slight cool tint that reinforces the brand's audiovisual, professional character.

Visual identity

The MVG logo is built with a clean, technical typeface, able to adapt consistently across the brand's five areas without losing its identity or its technological character.

01

Professionalism with a technological accent

I designed a brand that conveys professionalism and technology, with a clear leaning towards the audiovisual world MVG works in.

02

Flexible across five business areas

I adapted the identity to work consistently across MVG's five areas: Corporate, Weddings, Sports, Events and Nautics.

Result

Mallorca Visual Group has a flexible, technological corporate identity, able to consistently represent its five business areas.

Este proyecto forma parte de mis servicios de brand identity.

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Details of the project.

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