A brand for a luxury catamaran in Palma.
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A brand for a luxury catamaran in Palma.

Ocean Pearl · Catana 65'

I designed the brand for the catamaran Ocean Pearl, a Catana 65' moored in the Port of Palma de Mallorca: the aim was an image as elegant as its sailing.

A pearl of the Mediterranean, moored in the Port of Palma.

Color e identidad.

Colour palette

A deep navy blue combined with white, with a touch of turquoise in the sea photography that accompanies the brand: an elegant, nautical palette.

Visual identity

The logo combines a linear illustration of the catamaran itself with a bold, sober typeface, in keeping with the boat's name and the sophistication of a Catana 65' moored in one of the most exclusive ports in the Mediterranean.

01

A brand to match the catamaran

I developed the Ocean Pearl brand by combining the linear drawing of the boat itself with sober navy-blue typography, in tune with the sophistication of a Catana 65'.

02

Presence in the Port of Palma

I extended the identity to stationery and to an anchor-and-wheel pattern that accompanies the brand across different materials, always set in the Port of Palma de Mallorca.

Result

Ocean Pearl now has a sober navy-blue brand, in keeping with its character as a luxury catamaran and ready to represent it in the Port of Palma de Mallorca.

Este proyecto forma parte de mis servicios de brand identity.

Gallery

Details of the project.

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